Expanding into new markets, promoting products internationally, and providing accurate, consistent, and market-specific information – this is one of the key challenges many companies face today. With every additional country, language, and sales channel, complexity increases. Catalogs, price lists, datasheets, and sales materials need to be translated, localized, and adapted to market-specific requirements. At the same time, customers and partners expect up-to-date content, fast response times, and consistent product communication across all channels. Manual processes create significant time and cost efforts, increase the risk of errors, and slow down time-to-market. 

In this webinar, InBetween experts Eckhardt Schwabe and Moritz Fischer will demonstrate how companies such as ARTDECO, STIHL, RHODIUS, and Viessmann automate multilingual product communication. Learn how international publications can be generated directly from existing product data through centralized data management, automated product publishing, and the rule-based generation of market- and language-specific publications. 

Using real customer projects, we will show how companies efficiently manage multiple language versions, country-specific product portfolios, and market-specific requirements while improving time-to-market, data quality, and consistency across their product communication.