Digitalizing
the Finest Wines
and Spirits
Wein Wolf, a leading importer and distributor of world-renowned wines and spirits, faced a critical challenge in their digital transformation: ensuring high-quality, informative, and up-to-date product datasheets for their extensive portfolio.
Â
Describing premium wines and spirits goes beyond technical details – it requires compelling storytelling and sensory-rich descriptions to truly engage customers. With the rise of digitalization, Wein Wolf began selling its products online, making it even more crucial to generate and maintain over 5,000 reliable, visually appealing datasheets at scale for their website, all while keeping them updated in real-time.
Â
This is where InBetween stepped in, providing a Database Publishing solution that automated document generation, improved design quality, and ensured seamless updates – empowering Wein Wolf to enhance both operational efficiency and the product experience.
Download PDF
“With InBetween, we’ve completely transformed how we manage and present our extensive wine and spirits portfolio.
InBetween enables us to automatically deliver over 5,000 datasheets, providing our customers with the most up-to-date and compelling product information. This level of efficiency and quality is crucial in an industry where storytelling and precision truly make all the difference.”
Ramin Movahed-Schwarz
Head of Digital Hub & E-Commerce, Wein Wolf
Project-Highlights​
Centralized Product Data in Akeneo PIM:
Â
Automated Document Generation:
Enabled the creation of over 5,000 high-quality datasheets, maintaining accuracy and visual appeal with real-time updates every two hours.
Â
Enhanced Design and Content:
Introduced new templates that incorporated rich content, including storytelling and detailed tasting notes, elevating the premium product experience.
Â
Optimized Website Synchronization:
Improved the synchronization process, guaranteeing that product datasheets remained up-to-date and accessible with minimal effort.
Benefits for Wein Wolf
✅ Scalability:
As Wein Wolf’s product range and digital presence grew, the need for a reliable, industry-leading digital publishing solution became essential.
Â
✅ Increased Quality:
With the new design and user-friendly functionality provided by InBetween, datasheets were enhanced to include rich, branded content, such as storytelling about the producer.
Â
✅ Time Savings:
Automating document generation and leveraging a fast, scalable server enabled real-time updates, significantly reducing manual work.
Â
✅ Error Reduction:
InBetween’s automation of document generation eliminated errors in product information, such as pricing, ensuring datasheets for events like wine tastings were always accurate and up-to-date.
Â
✅ Improved Customer Experience:
Enhanced, detailed datasheets with rich content provided customers with more sensory-rich information, elevating the premium experience of Wein Wolf’s wines and spirits.
Wein Wolf successfully digitized its operations to stay competitive and meet the evolving expectations of its customers.
By centralizing product data with Akeneo PIM and automating the product datasheet generation process with InBetween,
they improved efficiency, data accuracy, and the overall customer experience.
Explore more about this outstanding success story and
how Automated Database Publishing helped Wein Wolf achieve remarkable results 👇
Download PDF
